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Claudia Imhoff

Welcome to my blog.

This is another means for me to communicate, educate and participate within the Business Intelligence industry. It is a perfect forum for airing opinions, thoughts, vendor and client updates, problems and questions. To maximize the blog's value, it must be a participative venue. This means I will look forward to hearing from you often, since your input is vital to the blog's success. All I ask is that you treat me, the blog, and everyone who uses it with respect.

So...check it out every week to see what is new and exciting in our ever changing BI world.

About the author >

A thought leader, visionary, and practitioner, Claudia Imhoff, Ph.D., is an internationally recognized expert on analytics, business intelligence, and the architectures to support these initiatives. Dr. Imhoff has co-authored five books on these subjects and writes articles (totaling more than 150) for technical and business magazines.

She is also the Founder of the Boulder BI Brain Trust, a consortium of independent analysts and consultants ( You can follow them on Twitter at #BBBT

Editor's Note:
More articles and resources are available in Claudia's BeyeNETWORK Expert Channel. Be sure to visit today!


Steve Mills, IBM Senior VP, has issued an internal memo announcing a significant split of the software group into a solutions and a middleware division. The shake up includes some very senior executives as well.

Posted January 13, 2010 11:51 AM
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I just watched a cute video by Nic Smith on the history of Business Intelligence. Granted it was a shill for Microsoft but still it was cute and mostly accurate. However, there was one erroneous attribute that I think most people may not know. The term, "Business Intelligence" was not coined by Howard Dresner as stated in the video -- he did a fine job of making it popular but he did not invent the term. Read on to find out where it was first used...

Posted March 30, 2009 1:51 PM
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For my entire career in BI and data warehousing (going on more than 20 years now), I have heard the expression -- BI should be "easy to use". I suggest that it is time for BI's tag line to change to "easy to consume". Here's why.

Posted February 19, 2009 9:30 AM
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OK -- I have had a whole weekend to simmer down about John Thain, former CEO of Merrill Lynch, and his behavior. But it just kept getting worse and this morning, I have just had enough.

Posted January 26, 2009 11:00 AM
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We decorated our Christmas tree last weekend -- and I realized that the decorations were snapshots of our family history -- basically our personal data warehouse. Certainly our tree will never make it into Good Housekeeping or win a prize for best decorations -- you could say it was "eclectic" to be kind -- but it is filled with many, many lovely memories...

Posted December 23, 2008 2:54 PM
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Must be nice to wanted -- at least Mark Papermaster must be feeling the -- um -- love from his former and current employers. A federal judge ordered the former IBM executive recently hired by Apple to stop working for that company. I guess the big question remains... WHY?

Posted November 10, 2008 3:26 PM
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I attended a breakfast forum this morning sponsored be Vista Ventures, an early stage venture capital firm here in Boulder, CO. The speaker was Ike Nassi, EVP for SAP Research. During his talk, Ike discussed "Green IT". He kicked off a whole series of thoughts in my head about how we can use BI to reduce our carbon footprints. So here goes:

Posted October 31, 2008 12:47 PM
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Yep -- it's true. I took the summer off from blogging but now I'm baaaack! And what a time to come back. Dow down 777 points today. Banks and other financial institutions going under right and left. And the one area where there is huge growth turns out to be in the online fraud business. And sadly, these online fraud perpetrators are turning to software as a service (SaaS) to commit their fraud. What is the world coming to?

Read on to see how SaaS is being used to commit acts of fraud.

Posted September 29, 2008 2:56 PM
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Operational BI is becoming quite the buzz today. There are countless articles, tips, vendors with operational BI offerings, case studies, etc., available today. Yet, I still get asked the very basic question of how do you get started. What are the first steps? Well, here are my thoughts on how to get started...

Posted May 31, 2008 3:54 PM
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If you are struggling to define your company's key performance indicators (KPIs), here is a useful bit of information. I recently discovered an interesting website dedicated to identifying KPIs for just about every category you can think of. And it is FREE!

Posted April 1, 2008 2:41 PM
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