BeyeNETWORK: Turning Data into Information

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Turning Data into Information

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Originally published 12 April 2010

Overview

Daniel Neuhaus, head of the Business Intelligence Center at Swisscom (Switzerland) Ltd., explains that for effective business intelligence, it is necessary to understand how people work with data and how they turn it into information. He also explains how Swisscom works with their customers to add value through analytics.

SOURCE: Turning Data into Information

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